Poverty alleviation is the key purpose of DDFinance’s work on demonstrating for the global insurance industry how to profitably include low-income majority populations into competitive and balanced formal insurance markets.
The products are designed to be simple and easy to understand. The simplicity provides for commodity-like standard products where;
1. price is the key decision factor for potential customers, and
2. the lowest price determines which insurance company underwrites the insurance products.
The products are end-to-end operated on the digital platform from purchase and payments to claims decision and settlement based on customer interactions on simple or smart mobile phones.